Raspberry

What it is

A reconstruction built largely on raspberry ketone, which also occurs in a handful of other fruits and is used well below the level found in the fruit itself.

What it smells like

Tart and jammy with a faintly fuzzy, almost violet-like edge. It reads younger and sharper than strawberry and is usually paired with something woody to stop it becoming a dessert.

Where it sits

Which layer of the pyramid it is listed in, across every fragrance here that carries it. A base note is one you smell for hours; a top note is usually gone within the first.

What it turns up with

How much more often than the catalogue average. 1.0x would be chance, so these are the things that genuinely travel with it rather than the things that are simply common.

When it is worn

Against the average fragrance here. The line marks that average, so a bar past it means this is worn in that season or setting more than most.

Houses that use it most

Counted across the fragrances here, which reflects what we cover as much as what a house makes.

Lancome (7), Giorgio Armani (5), Calvin Klein (4), Lattafa (4), Rasasi (4), Versace (4).